Standard General L.P. (New York)


Standard General L.P. is a large advisory firm based in New York. It manages $1.08 billion of regulatory assets for 18 client accounts. It has been registered with the SEC as an adviser since 2009 and has operated in the jurisdiction of New York.

Standard General provides portfolio management for pooled investment vehicles and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Standard General: assets under management

The assets under management (AUM) of Standard General L.P. is $1.08 billion, all of which is managed in discretionary accounts. The firm's AUM has grown by 233% since the beginning of its operation, and $815.3 million of the total AUM is attributable to clients outside of the United States.

The firm manages $1.08 billion in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $59.86 million each.
Standard General has custody of $1.08 billion in cash and securities for 18 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 100% of the total AUM.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Standard General L.P. for their services and products based on a percentage of assets under management and performance-based fees. The adviser charges an additional fee when a set benchmark is outperformed. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Standard General serves?

The firm provides services to charitable organizations and pooled investment vehicles. The largest group of clients of Standard General is pooled investment vehicles with 17 clients and $1.07 billion of assets under management. Among the 8 most similar advisory firms, Standard General has the 4th lowest percentage of pooled investment vehicles out of all clients.

The amount of regulatory assets under management is $1.08 billion for 18 clients. 61% of the firm’s clients are foreign persons or businesses.

Standard General also advises several private funds. Namely, sixteen hedge funds and one private equity fund. The minimum investment commitment required of non-related persons ranges from $100,000 to $5,000,000.

Careers at Standard General L.P.

The company employs 16 people that are either part- or full-time employees. 44 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There’s a single person with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Standard General Holdings L.P. General partner 1 Jun 2007 75% - 100% 65-1300338
Soohyung (Nmn) Kim Ceo & cio, managing partner 1 Nov 2007 Other 2935373
Soohyung Kim Co-president 1 Nov 2007 Other 2935373
Nicholas J Singer Co-president 1 Nov 2007 Other 4244285
Nicholas Jason Singer Co-president 1 Nov 2007 Other 4244285
L.P. Reservoir Capital Partners Limited partner 1 Jan 2008 Other 13-4015473
L.P. Reservoir Pca Fund (Cayman) Limited partner 1 Jan 2008 Other 98-0514444
Lp Reservoir Capital Partners Limited partner 1 Jan 2008 Other 13-4015473
Lp Reservoir Capital Investment Partners Limited partner 1 Jan 2008 Other 72-1599720
Lp Reservoir Pca Fund (Cayman) Limited partner 1 Jan 2008 Other 98-0514444
Rcmf Sg Management Inc. Limited partner 1 Jan 2008 Other 26-3589481
Rcmf Ii Sg Management Inc. Limited partner 1 Nov 2008 Other 26-3589518
Joseph Daniel Mause Chief financial officer/chief compliance officer 1 May 2009 Other 2778977
Stephen Samuel Usher Partner 1 May 2009 Other 2515941
David E Glazek Partner 1 Jan 2014 Other 4263246
Gail Debra Steiner General counsel 1 Jan 2015 Other 3105334

Indirect Owners

The SEC currently registers 28 indirect owners.

Name Entity Date acquired Ownership Employer ID
Daniel Hennelly Stern Senior managing member 1 Feb 1997 25% - 50% 2482544
Craig Allen Huff Senior managing member 1 Feb 1997 25% - 50% 5075877
Llc Rcgm Managing member 1 Feb 1997 75% - 100% 13-3978510
Llc Rcgm Managing member 1 Aug 1998 Other 13-3978510
Llc Reservoir Capital Group General partner 1 Dec 1998 Other 13-3978514
Lp Reservoir Capital Overseas Partners Sole shareholder 1 Jun 1999 75% - 100% 13-4032293
Ltd Rcmf Limited partner 1 Jun 1999 75% - 100% 98-0604370
Lp Reservoir Capital Master Fund Sole shareholder 1 Oct 2003 75% - 100% 13-4032056
Rcmf Ii Ltd Limited partner 1 May 2005 75% - 100% 98-0601291
Lp Reservoir Capital Master Fund Ii Sole shareholder 1 Jun 2005 75% - 100% 83-0430914
L.P. Reservoir Capital Investment Partners (Cayman) Member 1 Dec 2005 75% - 100% 98-0481298
L.P. Reservoir Capital Partners (Cayman) Member 1 Dec 2005 75% - 100% 98-0481301
L.L.C. Reservoir Capital Group General partner 1 Jan 2006 Other 13-3978514
Llc Rcip Gp General partner 1 Jan 2006 Other 20-4552317
Lp Reservoir Capital Investment Partners (Cayman) Limited partner 1 Jan 2006 75% - 100% 98-0481298
Llc Rcp Gp General partner 1 Jan 2006 Other 20-4552280
Lp Reservoir Capital Partners (Cayman) Limited partner 1 Jan 2006 75% - 100% 98-0481301
Llc Reservoir Capital Group General partner 1 Jan 2006 Other 13-3978514
L.L.C. Reservoir Capital Group General partner 1 Oct 2006 Other 13-3978514
Llc Reservoir Capital Group General partner 1 Oct 2006 Other 13-3978514
Lp Reservoir Capital Investment Partners Limited partner 1 Nov 2006 25% - 50% 72-1599720
Lp Reservoir Capital Partners Limited partner 1 Nov 2006 25% - 50% 13-4015473
Lp Reservoir Capital Investment Partners Limited partner 1 Dec 2006 25% - 50% 72-1599720
Lp Reservoir Capital Partners Limited partner 1 Dec 2006 25% - 50% 13-4015473
Standard General S Corp. General partner 1 Jun 2007 Other 68-0645432
Craig Allen Huff Senior managing member 1 Aug 2007 25% - 50% 5075877
Acme Amalgamated Holdings Llc Member 1 Nov 2007 50% - 75% 20-8657729
Purchase Capital Llc Member 1 Nov 2007 25% - 50% 65-1300338

Based in New York

The principal office where Standard General L.P. performs its advisory services is located at 767 Fifth Avenue, New York, NY 10153, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 212-257-4701 or by fax 212-257-4738. The normal business hours are 8:30 am - 5:30 pm on Monday - Friday. You can find more information about the New York firm at standardgenerallp.com/.