Parkside Advisors LLC (Berkeley)

Name: Parkside Advisors LLC
Address: 2040 Bancroft Way, Berkeley, CA, 94704
Telephone: 510-883-1350

Parkside Advisors LLC is a large advisory firm based in Berkeley. It manages $377.69 million of regulatory assets for 740 client accounts. It has been registered with the SEC as an adviser since 2018 and has operated in the jurisdictions of California, New York, and Texas.

Parkside Advisors provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for more than 100 clients. On top of advisory services, the firm doesn't engage in other business activities.

Parkside Advisors: assets under management

The assets under management (AUM) of Parkside Advisors LLC is $377.69 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 1% since the beginning of its operation, and $7.86 million of the total AUM is attributable to clients outside of the United States.

The firm manages $377.69 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $510.39 thousand each.

Parkside Advisors has custody of $121.06 million in cash and securities for 55 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 90% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 6% of the firm’s portfolio. Investments in exchange traded securities form 4% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Parkside Advisors LLC for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Parkside Advisors serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Parkside Advisors is high net worth individuals with 133 clients and $350.86 million of assets under management. Among the 8 most similar advisory firms, Parkside Advisors has the highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $375.38 million for 184 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 2% of the firm’s clients are foreign persons or businesses.

Parkside Advisors doesn't advise any private funds.

Careers at Parkside Advisors LLC

The company employs 8 people that are either part- or full-time employees. 38 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Audrey Ellen Grubman	Managing principal	1 Mar 1996	Other	2766919
Jill Louise Martin	Chief operations officer and chief compliance officer	1 Mar 2018	Other	6662880
Inc. Grubman Mangement	Owner	1 Jul 2018	50% - 75%	94-1234567
Inc. Grubman Management	Owner	1 Jul 2018	50% - 75%	83-1202173
Llc Parkside Capital Advisors	Owner	1 Aug 2018	50% - 75%	167862
Charles Otto Benziger	Managing principal	1 Aug 2018	Other	2624958

Indirect Owners

The SEC currently registers 2 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
Charles Otto Benziger	Sole owner	1 May 2013	75% - 100%	2624958
Audrey Ellen Grubman	Sole owner	1 Jul 2018	75% - 100%	2766919

Based in Berkeley

The principal office where Parkside Advisors LLC performs its advisory services is located at 2040 Bancroft Way, Berkeley, CA 94704, which is also the mailing address of the firm. An additional office of the firm is in San Francisco, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 510-883-1350 or by fax 510-548-3148. The normal business hours are 9:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at linkedin.com/company/parksideadvisors and its LinkedIn profile.