Formation Capital, LLC (Atlanta)

Name: Formation Capital, LLC
Address: 3500 Lenox Road, Suite 510, Atlanta, GA, 30326
Telephone: 770-754-9660

Formation Capital, LLC is a large advisory firm based in Atlanta. It manages $5.46 billion of regulatory assets for 15 client accounts. It has been registered with the SEC as an adviser since 2014 and has operated in the jurisdiction of Georgia.

Formation Capital provides portfolio management for pooled investment vehicles. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Formation Capital: assets under management

The assets under management (AUM) of Formation Capital, LLC is $5.46 billion, all of which is managed in discretionary accounts. The firm's AUM has gone down by -1% since the beginning of its operation, and $1.46 billion of the total AUM is attributable to clients outside of the United States.

The firm manages $5.46 billion in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $364.05 million each.

Formation Capital has custody of $6.05 billion in cash and securities for 18 clients in total but doesn’t act as a qualified custodian.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Formation Capital, LLC for their services and products based on a percentage of assets under management, fixed fees, and performance-based fees. The adviser charges an additional fee when a set benchmark is outperformed. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Arnold Mills Whitman serves?

The only and largest group of clients of Arnold Mills Whitman is pooled investment vehicles with 15 clients and $5.46 billion of assets under management. Among the 11 most similar advisory firms, Formation Capital has the 4th highest percentage of pooled investment vehicles out of all clients.

The amount of regulatory assets under management is $5.46 billion for 15 clients. 7% of the firm’s clients are foreign persons or businesses.

Formation Capital also advises several private funds. Namely, nine real estate funds, one other private fund, two private equity funds, and three securitized asset funds.

Careers at Formation Capital, LLC

The company employs 44 people that are either part- or full-time employees. 43 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Arnold Mills Whitman has been acting as President since 1 Jan 1999. Trident Formation Holdings Lp joined the executive team most recently as the Member.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Inc. Hccf Management Corp.	Member	1 Jan 1999	50% - 75%	00-0000000
Zac Management Llc	Member	1 Jan 1999	50% - 75%	00-0000000
Arnold Mills Whitman	Chairman	1 Jan 1999	50% - 75%	2724731
Steven Fishman	President and co-chairman	1 Jan 1999	25% - 50%	6381894
Inc. Hccf Management Group	Member	1 Jan 1999	25% - 50%	58-2302804
Llc Zac Management Group	Member	1 Jan 1999	25% - 50%	23-2887857
Brian Beckwith	Chief executive officer	1 Apr 2011	Other	6381895
Christina Firth	Chief compliance officer	1 Jun 2014	Other	6381896
Scott E Brown	Chief compliance officer, treasurer, board member	1 Jul 2015	Other	6585791
Pamela Kelly Rosen	General counsel	1 Oct 2015	Other	6599949
Trident Formation Holdings Lp	Member	1 Apr 2016	25% - 50%	81-2275596
Agha Shujaat Khan	Board member	1 Apr 2016	Other	3227058

Indirect Owners

The SEC currently registers 3 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
L.P. Trident Capital Vi	General partner	1 Apr 2016	Other	98-1131812
Trident Formation Intermediate Holdings Llc	Limited partner	1 Apr 2016	25% - 50%	81-2275596
L.P. Trident Vi	Limited partner	1 Apr 2016	25% - 50%	98-1131820

Based in Atlanta

The principal office where Formation Capital, LLC performs its advisory services is located at 3500 Lenox Road, Suite 510, Atlanta, GA 30326, which is also the mailing address of the firm. An additional office of the firm is in Skokie, IL. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 770-754-9660 or by fax 770-754-3085. The normal business hours are 9am-5pm on Monday - Friday. You can find more information about the New York firm at formationcapital.com and its LinkedIn profile.